Keynote and Workshop Topics

• You Ain't No Leader If'n You Cain't Talk Good!

GREAT leaders are always seen as motivational speakers and acclaimed platform personalities.  As a leader, "It's not WHAT you know that counts - It's what people remember you said and how you made them feel!" 

Unfortunately, too many executives begin speaking, sometimes about very important issues or ideas, without thinking about WHAT they need to say or HOW they should say it  ... much less the key points they want to make.  When this happens, clarity suffers, the message becomes unclear, and their effectiveness as a leader comes into question.

To become a better leader, you need to use the coveted secrets of influence and persuasion.  Amazingly, scientific research shows that influence and persuasion work by appealing to a narrow set of deeply ingrained human social drives and psychological needs, and do so in very predictable ways.

Want to know why story-tellers will always outshine and dominate a lecturer?  Want to learn how to capitalize on Story-Selling techniques?  Want to learn HOW to motivate others by using your stories?

If so, then this is the keynote or workshop you'll want for your audience or corporate meeting.  By the way, this is Matt's #1 Requested keynote and workshop!

• What Comedians Know About Leadership and Sales That You Don't (But SHOULD!)

Think about it – one solitary comedian standing alone in front of 200 to 20,000 people – each person in the audience walks into the room thinking different things; each person comes from divergent ethnic and economic backgrounds with dissimilar education levels; each has very little in common with the others … yet within 60 to 90 seconds, the comedian has them:

• Thinking what he(she) wants them to think,
• Feeling what she(he) wants them to feel, and
• Has them reaching the same conclusion, reacting in the same manner at exactly the same time, and laughing exactly when they are supposed to laugh

That’s crowd control and incredible leadership!  More than that, it is “Closing the ULTIMATE Sale” … and this is the psychology of subliminal leadership and the science of persuasive Story-Selling!

Did you know that using story-based selling engages 100% of the listener’s brain, yet typical marketing practices engages less than 50% of the intended audiences’ attention span?

Many people have noticed that there are those who seem to be able to exert influence and act with great persuasion while still maintaining goodwill and healthy relationships with others.  Sometimes they do so with such effortless grace that it is difficult to understand how they achieve what they do.

"Believe it!  Matt's methods work!  I'm thrilled and astounded!  By using Matt’s methods for just ONE marketing campaign, we tripled our average demographic ROI!  We are already exceeding our revenue goals for this year.  Thanks Matt!”  – Diana Wiender, VP Business Development, Health Corp Underwriters

Scientific research into the subliminal triggers of influence gives us the knowledge to substantially increase sales-closure rates, to create unforgettable and highly persuasive presentations, and to enhance our chances of GETTING WHAT WE WANT!

Would you like an integrated process that will significantly enhance your sales, marketing, and advertising … at the same time?  And what if this process will also benefit your leadership training programs?

“His unique humor and storytelling abilities made Matt’s keynote presentation and breakout session incredibly entertaining and informative.  Matt was a pleasure to work with; he even took time after the sessions to personally sit with and help some of our conference participants!”  – Lorie Sheppard, C.P.M., Pacific Region President, National Association of Educational Procurement

"You are truly my 'Unfair Advantage'.  Since employing your strategies, revenues are up 300%!  Thank you Matt!" – Roger Remling, President, Kenai Investments Inc.

This workshop will not only explain WHY this is important, but it will also show you – step by step –  HOW to do it.  You will be amazed at what you will learn ... and what you DIDN'T know about the science of influence, motivation, and the art of adaptive persuasion!

• The "Three S’s" Guaranteed To
  SUPER-CHARGE Your Career!

The three greatest innate fears we face within our professional career are the same three skill-sets EVERY employer expects their sales, marketing, and upper-level executives to possess … and ironically, these are exactly the same skill sets NOT TAUGHT within any BA or MBA curriculum.  The “Three S’s” stand for Speaking (Motivational Public Speaking), Sales (Persuasive Presentations), and networking with Strangers (Professional-Level Networking techniques). 

Want to learn how all three are interconnected?  Matt shows you how each “S” involves unique and highly specific communication skills, and how mastering the “Three S’s” can quickly transition you into a “rainmaker”, an improved networking dynamo, and a highly effective, persuasive, and confident leader!

• Are Your Marketing Strategies Missing These Key Subliminal Triggers? (Why TELLING Always Beats Selling!)

How much did you spend on marketing and advertising last year?  As Doctor Phil would rhetorically ask, “How’d that work out for ya’?”

With every sales and marketing campaign, you need to understand the precise psychological and subliminal components that will transform your story into an unforgettable "Call-To-Action" ... otherwise it quickly becomes budget-wasting, brain numbing white noise!  It’s no secret that signature stories outperform simple solution-based marketing; but do you know WHY?

"At first I was skeptical when I heard about Matt’s Subliminal Triggers Marketing Strategies program.  However, his humor was a major factor in the success of his presentations for us, and it was a HOMERUN for Nashville Display.  I highly recommend Matt to any organization that has a need for an outstanding, motivational, humorous spokesperson, keynote speaker, and professional level trainer.  We definitely plan to ask him to be our partner again for future events." - Richard Hornsby, Vice-President of Sales & Marketing, Nashville Display

Do you want to increase your client acquisition, improve your ROI on your marketing, and boost your sales closure rates?  Then STOP SELLING!  We are assaulted by over 1500 advertisements per day, yet how many do you remember?  How many make you want to know more?  How many actually trigger you to BUY something?

In this workshop, you will learn about the recent scientific discoveries on brain function and cutting-edge marketing techniques that will allow you to create highly effective sales and marketing campaigns.  Included are:

• Priming and Framing – Using a story to embed future triggers of action and create “Mental Maps” for your target audience
• Shaping – Why rhetorical questions are so powerful in advertising and marketing.  (This technique is pure gold for embedding a subliminal idea within others)
• The Incredible “Power of 3” – How can you use the psychological power of “3” to your advantage in sales and marketing?
• What is more effective for a marketing message?  Statement-based or Question-based headlines?  WHY does this matter?
• What is the psychology behind Solution-based versus Problem-based advertising headlines (and which works 10x to 100x better for subliminal marketing)?

You will learn the psychological "right-brain/left-brain" triggers and the Story-Selling formulas that quickly allow you to develop market identity, to advance your products and services, increase sales closure rates, and significantly improve your bottom-line revenues.

Also included in this workshop are these amazing behavioral and psychological secrets for sales and marketing:

• What days are better than others for making sales calls and closing deals?
• What time of the day will most people say “YES”?
• The amazing power of WHY versus WHAT or HOW in advertising campaigns.
• How great advertising and marketing can SEDUCE customers to use your services or products.

"My AH-HA moment was when Matt gave several examples of how his MATTRIXX Method would allow all of us to embrace our corporate WHY instead of our WHAT or HOW!  Once you hear him speak, you'll never see your business in the same light!" - Martin J. Laughlin, The Laughlin Group, New York

Those who attend this highly interactive "hands-on" presentation can expect to develop a range of concepts and tools that can significantly increase their ability to attract, influence, and persuade others in an ethical manner.

• Getting What YOU Want ... Without Negotiating!

Leadership skills and sales techniques are all about motivating, influencing, and persuading others around you.  Leadership and sales are NOT about negotiations or trade-offs! 

Unfortunately, too many executives and sales professionals begin speaking, sometimes about very important issues or ideas, without thinking about WHAT they need to say or HOW they should say it  ... much less the key points they want to make.  When this happens, the message becomes unclear and their effectiveness comes into question.

Learn how great leaders and salespeople secretly apply subliminal triggers of influence to motivate and persuade others.  Learn how to utilize unforgettable signature stories to convey information, share knowledge, clarify a mission statement, underscore core values, create a need for your products and services, and how you can "Get What You Want ... without Negotiating!"

• The 7 Things Each Sex Needs ... (But Not Necessarily Wants)!

When it comes to finding a life-long partner, women and men are genetically and psychologically programmed to value key sociological signals, precise subliminal triggers of persuasion, and specific characteristics and body language within the opposite sex. 

Unfortunately, in today's social environment, our genetic programming becomes counter-productive for successful long term relationships.  Furthermore, we are not "taught" what we REALLY need to know.  For instance:

• What do men really NEED within a relationship to make them happy and to keep them faithful? 
• What do women really NEED to make them feel special, desired, respected, and LOVED? 
• What two things or actions instantly create the “tipping point” for the opposite sex? 
• Are you your own worst enemy when it comes to attracting the right person for a meaningful and lasting relationship ... and how can you fix it?

This highly interactive workshop is not for the faint-of-heart or the politically correct “liberated” mindset.  It has been developed to give you amazing insights into the inner secrets of what we crave most in our partners and within our deepest male/female relationships.  And here's a hint ... 50/50 participation and sexual equality is not the answer ... and NO-NO-NO, the answers are not the same for each sex! 

It is NOT important to know what the opposite sex wants – you need to know what the opposite sex really NEEDS to be completely fulfilled and satisfied.  If you've wanted to know the secrets to making someone really WANT you, here's the knowledge you've been searching for! 
(Call my office for more information)

What You Get!

• Keynote Speeches:  (up to 60 minutes)
  
  
• Interactive Workshops:  1/2 Day (up to 3 hours) and Full Day (up to 6 hours)
  
  
• Private Coaching:  2-hour minimum session.  Speech writing and review, presentation coaching, or Signature Story Development.  Call or email us to learn more about private coaching and our custom designed training programs for select individuals or small groups.
  
  
• Corporate Consulting and Partnership Programs:  1/2 Day (up to 3 hours) and Full Day (up to 6 hours).  Call
  for more information on pricing and availability.
  
  
• Corporate Spokesperson: Professional speaker/subliminal persuasion expertise for large sales/marketing events, annual conferences, “lunch and learn” presentations, or voice-overs.  Matt will work as a contract consultant or as an “employee” of the client.
  
  
• Deposits:  50% of Fee is required to confirm date, to be paid at the time of contract signing.  The remaining 50% Payment is due at the time of the speech or workshop.  A 5% discount will be applied if full Payment is received within 2 weeks prior of the scheduled program.
  
  
• Travel Expenses: 
  
  
• Option #1 - Travel Expenses will be added to speaking, consulting, and/or partnership program fees, including unrestricted round trip coach airfare, ground transportation, hotel accommodations, and moderate meals.
  
  
• Option #2 - One simple "turn-key" program price with no back-charges, lodging costs, or additional travel related fees.
• Cancellation Policy:  If the program is canceled for any reason more than sixty (60) days prior to the agreed date, it is our policy to reschedule (within 12 months) for the same fee.  Should you be forced to cancel the program sixty (60) days or less before the date of the program, the full speaking fee is due and payable by the date of the original program.
  
  
• Note:  All Video/Audio Rights are negotiable

If you are going to be successful, you need to "Get What You Want ... Without Negotiating!"™

 CONTACT US TODAY FOR MORE INFORMATION!

Top 10 Reasons Meeting Planners Hire Matt:

1. He customizes his presentations for your event.  Matt’s clients appreciate the way the material is tailored specifically to their industry, situation, organizational goals, or for audience demographics.
2. Participants contend, "Matt is not a 'traditional' motivational or keynote speaker!  He is a storyteller, coach, and humorist, as well as a phenomenal platform personality".
3. He provides clear, concise examples of his concepts and principles using personal stories that not only challenge the "established" leadership, sales, and corporate culture, but also explores the power of his "MATTRIXX Method" and his Story-Selling techniques!
4. He is LOW MAINTENANCE.
5. He is easy to work with, flexible, organized, and well prepared; making your job easier.
6. He will leave the audience with immediate “take-away” skills that will help them become better Leaders, Communicators, and Story-Sellers.
7. He uses “hands-on” techniques – Matt actually walks into the audience to demonstrate his concepts.  Audiences love his easy-going interactive style.
8. Your audience can talk with him.  His in-depth knowledge and ability to think on his feet makes him a perfect presenter for high-level audiences, as well as extended question and answer sessions.
9. His presentation style is filled with humor – and why not?  Matt was a professional comedian and entertainer for over 9 years before moving into the world of leadership development, international business, sales, networking, and corporate story development.
10. You will NEVER experience a heart-stopping, jaw-dropping, mortifying CLM (career limiting moment) when you hire Matt!

Your event will be UNFORGETTABLE ... for the RIGHT reasons!!!